It’s said, ‘In a war, no one is right, no one is wrong. People are just left’. And speaking of war, there’s always collateral damage associated with it. But which war are we talking about? The war between the e-commerce giants Flipkart and Snapdeal. These merchants have ingeniously marketed themselves through Social Media in the battle to gain market supremacy. The BIG BILION DAY!!! – We all know what happened then, right, Right? The super-sale that Flipkart promised didn’t really materialize as expected but kudos to the team. We are no one to judge and to make a call; all we can do is analyze. And analyze we will!!! Let’s start with Flipkart.