“You can’t please everyone,” reads an advertisement billboard, “You are not pizza”. Probably everyone, ruefully or readily, would agree with this. So what is the provenance of this universal and eternal charmer? The definitions or descriptions of pizza are, if functional, far from emotional, not to say romantic. Here is the Encyclopaedia Britannica: “A dish of Neapolitan (a region in Italy) origin consisting of a flattened disk of bread dough topped with olive oil, tomatoes, and mozzarella cheese, baked quickly and served hot.”
It is only a regular pizza aficionado who can make a vivid picture of the description above, though with some disappointment with the blandness of it. The word pizza, of Italian origin, means “pie”, and comes from Gaeta in Naples, according to Wikipedia, but like the varieties of the delicacy, its accounts of its origins vary with the meaning ranging from pincers to bites. The earliest record of the word goes back to AD 997 showing its celebratory significance since a pizza was to be given to a bishop every Christmas and Easter. Pizza-like dishes go back to Neolithic times, earlier than BCE 7000. Even in more recent times, it is surrounded by legend, as the story of the margherita is attributed to a queen of that name. Pizza is a fast food with its own restaurant called the pizzeria which specializes in making and selling it. Arguably, two of the most famous of these pizzerias are Dominos and Pizza Hut, multinationals catering to every taste and culture.
Pizza Hut: Where Consumer is Truly King—or Queen
Pizza Hut which began its career with an investment of $600, celebrated its fiftieth anniversary in 2008 with 7500 outlets in the US alone. Like all self-respecting eateries, the company has its own innovations such as Pan Pizza and Stuffed Crust. And relentlessly goes about trying to beat customer expectations. It has reinvented itself with the WingStreet brand that offers eight varieties of sauces and one hundred and sixty-two flavour combinations. Customers can order either their pizzas or WingStreet combinations or either of them individually. The two make great parties, according to the company. But all innovations and additions orbit around the pizza.